Saas Marketing Essentials
"Product-Led Growth is about helping your customers experience the ongoing value your product provides. It is a critical step in successful product design and this book shows you how it's done.
This book will help you understand the principles that boost marketing productivity, including the tools required to create and implement a winning digital marketing strategy.
Companies that follow this growth pattern share similar journeys that form the basis for this book.
"Scaling Lean offers an invaluable blueprint for modeling startup success.
Written for anyone who wants to know what it takes to succeed in today’s volatile market-place, How to Castrate a Bull relates not only what lessons Dave Hitz has learned in the course of his remarkable life but more important how he ...
The book also includes seven deep dives to help you implement your onboarding, upsell, retention, referral, and behavioral sequences, among others.
Sales professionals, whether Sales Development Representatives, Account Executives, Customer Success Managers, or Account Managers, will benefit from the important impact-oriented communications frameworks in this book.
This book aims to fill the void. Written for CEOs, CMOs, Product Marketers, Revenue Leaders, and Product Managers, this book provides a simple soup to nuts approach in deploying winning pricing systems for high growth SaaS startups.
This book is meant to help shed some light on the many (effective) ways you, as a software entrepreneur can get the word out about your app or business application.
Your success as a Software-as-a-Service (SaaS) company is completely dependent on acquiring and keeping users in your product.