Kmart Corporation: Saving an American Icon (B)
- ISBN-10
- 1526407191
- ISBN-13
- 9781526407191
- Category
- Discount houses (Retail trade)
- Language
- English
- Published
- 2002
- Authors
- Jason Brown, James S. O'Rourke, David Lesser
Description
Jim Adamson, the man responsible for turning around Burger King and Advantica Restaurants, the parent company of Dennys Restaurants, has a new challenge. He has been hired to save Kmart, who in recent years has failed to remain competitive with the likes of Target and Wal-Mart. Despite three CEOs in as many years, the downward trend has continued for the big-box retailer. Investors are counting on Adamson to find a way to convince the market that Kmart can recover.
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