Is Death a Dying Business?: Evaluating the Impact of Social and Economic Changes on the Funeral Home Industry
- ISBN-10
- 1526441624
- ISBN-13
- 9781526441621
- Category
- Funeral homes
- Language
- English
- Published
- 2018
- Author
- Gail E. Sype
Description
This case presents a fictional example of a business (Miglioni Mortuary) and the business owner, Lisa Miglioni. Miglioni Mortuary is confronting change in their industry due to pressures from changes in the external environment. Lisa is looking at options that might allow her business to continue to operate and to increase revenues in the face of changing technology and environmental pressures.
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