The 9th edition of this comprehensive core textbook builds on its global perspective and approachable written style, as it explores the key concepts within a clear and logical structure. Lynch guides you through 19 chapters, with updated case studies and pedagogy that support the modern business and management student from start to finish. Continuous contrast between prescriptive and emergent views of strategy highlights key debates within the discipline, whilst an emphasis on the practical throughout the book helps you turn theory into practice
Keeping in view the requirement of various management schools and professionals, this book presents dynamically changing policies, strategies, business models, frameworks and practices of corporate enterprises in India and abroad in an ...
Torben Juul Andersen. Eisenhardt K. M. (1989). Making fast strategic decisions in high-velocity environments, ... Forsgren M. (2008). Theories of the Multinational Firm: A Multidimensional Creature in the Global Economy, Edward Elgar: ...
Furthermore, the book includes the most recent developments and trends in strategic management and will help the students to apply this knowledge to become effective managers and leaders.
Presenting over 550 terms, this guide to strategic management presents the subject in a historical context, showing readers how views have changed and evolved, as well as inviting the reader to think more deeply about the issues raised.
The second edition of the book is richer in contents with updated concepts on strategic management. The entire text is restructured and fine-tuned to meet the needs of the students pursuing MCom/MBA/PGDBA and identical courses.
Elaborating the key concepts and theories of strategic management, Making Strategy is designed to assist most organisations develop strategies appropriate to their size, purpose and resources.
Continuing the tradition of the previous edition, Strategic Management in Action, 2e integrates the most current strategic management theories and practices in an engaging and exciting format. Features! New!...
It includes case studies, end of section key takeaways, exercises, and links to external videos, and an end-of-book glossary. The text is ideal for courses which focus on how organizations operate at the strategic level to be successful.
Matlack, C., Brady, D., Berner, R., Tiplady, R. and Tashiro, H. (2004), The Vuitton Money Machine: Inside the world's ... Thomas, Sunil (2003), Cutting a Costly Figure, The Week, August 10, http://www.the-week.com/ 23augIO/biz3.htm ...
Competitive Strategic Management