Strategic Management

Strategic Management
ISBN-10
1529760321
ISBN-13
9781529760323
Series
Strategic Management
Category
Business & Economics
Pages
768
Language
English
Published
2021-04-07
Publisher
SAGE
Author
Richard Lynch

Description

The 9th edition of this comprehensive core textbook builds on its global perspective and approachable written style, as it explores the key concepts within a clear and logical structure. Lynch guides you through 19 chapters, with updated case studies and pedagogy that support the modern business and management student from start to finish. Continuous contrast between prescriptive and emergent views of strategy highlights key debates within the discipline, whilst an emphasis on the practical throughout the book helps you turn theory into practice

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