A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM)

A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM)
ISBN-10
1544396333
ISBN-13
9781544396330
Series
A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM)
Category
Business & Economics
Pages
384
Language
English
Published
2021-06-30
Publisher
SAGE Publications
Authors
Joseph F. Hair, G. Tomas M. Hult, Jr.

Description

The Third Edition of A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM) guides readers through learning and mastering the techniques of this approach. The authors use their teaching experience to communicate the fundamentals of PLS-SEM with limited emphasis on equations and and symbols, relying on straightforward language instead.

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