The Ultimate Competitive Advantage: Secrets of Continually Developing a More Profitable Business Model

The Ultimate Competitive Advantage: Secrets of Continually Developing a More Profitable Business Model
ISBN-10
1576751678
ISBN-13
9781576751671
Category
Business & Economics
Pages
344
Language
English
Published
2003
Publisher
Berrett-Koehler Publishers
Authors
Donald Mitchell, Carol Coles

Description

Using dozens of concrete examples, the authors define a single process that companies can use to perpetually stimulate new growth and profitability.

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