Just Good Business: The Strategic Guide to Aligning Corporate Responsibility and Brand
- ISBN-10
- 1576758990
- ISBN-13
- 9781576758991
- Category
- Business & Economics
- Pages
- 208
- Language
- English
- Published
- 2008-11
- Publisher
- Berrett-Koehler Publishers
- Author
- Kellie McElhaney
Description
"Just Good Business" shows leaders and managers how to develop a unifying strategy for guiding their corporate social responsibility (CSR)--and why it's critical to embed CSR initiatives into larger corporate strategy.
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Other editions
-
- 2008-12-01
- 216 pages
- Ebook
- Berrett-Koehler Publishers
-
- 2009-03-19
- 322 pages
- Paperback
- ReadHowYouWant.com
-
- 2009-03-19
- 304 pages
- Paperback
- ReadHowYouWant.com
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