The Man who Sold America: The Amazing (but True!) Story of Albert D. Lasker and the Creation of the Advertising...
- ISBN-10
- 1591393086
- ISBN-13
- 9781591393085
- Category
- Biography & Autobiography
- Pages
- 435
- Language
- English
- Published
- 2010
- Publisher
- Harvard Business Press
- Authors
- Jeffrey L. Cruikshank, Arthur W. Schultz
Description
Reveals the ingenious and tormented Albert D. Lasker, a man who built the modern advertising industry and shaped a new consumer sensibility as the twentieth century unfolded.
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Other editions
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- 2010-08-12
- 480 pages
- Ebook
- Harvard Business Press
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