Typography Essentials: 100 Design Principles for Working with Type
- ISBN-10
- 1592537405
- ISBN-13
- 9781592537402
- Category
- Design
- Pages
- 209
- Language
- English
- Published
- 2011-09
- Publisher
- Rockport Pub
- Author
- Ina Saltz
Description
Typography Essentials is a practical, hands-on resource to distill, organize, and compartmentalize—but not to oversimplify—the many complex issues surrounding the effective us of typography. It is for designers of every medium in which type plays a major role.A deep understanding of letterforms and knowledge of the effective use of letterforms can only be obtained with constant observation and experimentation; it evolves over a lifetime of design practice and study. This book is intended to advance the progress of designers seeking to deepen their typographic expertise; it is organized and designed to make the process enjoyable and entertaining, as well as instructional. This book is divided into four easy-to-use sections: The Letter, The Word, The Paragraph, and The page. Each of the 100 principles has an explanation and examples representing the principle in action.
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Other editions
-
- 2009-07-01
- 208 pages
- Ebook
- Rockport Publishers
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