Rules for Revolutionaries: How Big Organizing Can Change Everything

Rules for Revolutionaries: How Big Organizing Can Change Everything
ISBN-10
1603587276
ISBN-13
9781603587273
Category
Campaign management
Pages
226
Language
English
Published
2016
Publisher
Chelsea Green Publishing
Authors
Becky Bond, Zack Exley

Description

"[This work] is a bold challenge to the political establishment and the 'rules' that govern campaign strategy. It tells the story of a breakthrough experiment conducted on the fringes of the Bernie Sanders presidential campaign: A technology-driven team empowered volunteers to build and manage the infrastructure to make seventy-five million calls, launch eight million text messages, and hold more than one-hundred thousand public meetings--in an effort to put Bernie Sanders's insurgent campaign over the top. Fast-paced, provocative, and profound, 'Rules for Revolutionaries' stands as a liberating challenge to the low expectations and small thinking that dominates too many advocacy, non-profit, and campaigning organizations--and points the way forward to a future where political revolution is truly possible."--

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