Street Smart Franchising
- ISBN-10
- 1613080239
- ISBN-13
- 9781613080238
- Category
- Business & Economics
- Pages
- 256
- Language
- English
- Published
- 2011-05-01
- Publisher
- Entrepreneur Press
- Author
- Joe Mathews
Description
Experienced franchisees and franchisors tell entrepreneurs what they need to know before they buy a franchise. Second edition includes a sample copy of the entire UFOC plus 40% new and updated examples. This straight-shooting franchise guide goes beyond the “how to” to teach potential franchisees what to expect when starting a franchise. Real life stories from the trenches illustrate how to cope with the difficulties a franchise presents. The author reveals the personality types most likely to succeed at franchising, and identifies entrepreneurial traits that may increase risk of failure. Plus, it takes an in-depth look at the research and investigation of a franchise, something glossed over in most franchise books.
Get the book
Other editions
-
- 2011-04-08
- 271 pages
- Paperback
- Entrepreneur Press
-
- 2006-06-12
- - pages
- Paperback
- Entrepreneur Press
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