The Shopping Revolution, Updated and Expanded Edition: How Retailers Succeed in an Era of Endless Disruption Accelerated by COVID-19

The Shopping Revolution, Updated and Expanded Edition: How Retailers Succeed in an Era of Endless Disruption Accelerated by COVID-19
ISBN-10
1613631502
ISBN-13
9781613631508
Category
Business & Economics
Pages
210
Language
English
Published
2021-04-30
Publisher
University of Pennsylvania Press
Author
Barbara E. Kahn

Description

The retail industry was in the midst of unparalleled disruption. Then came COVID-19. In an updated and expanded edition of The Shopping Revolution, Wharton professor Barbara Kahn examines the companies that have been most successful during a tsunami of change in the industry. She offers fresh insights into what we can learn from them.

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