Brand Bewitchery: How to Wield the Story Cycle System? to Craft Spellbinding Stories for Your Brand

Brand Bewitchery: How to Wield the Story Cycle System? to Craft Spellbinding Stories for Your Brand
ISBN-10
1734308141
ISBN-13
9781734308143
Language
English
Published
2020-06
Author
Park Howell

Description

For anyone trying to craft a compelling marketing story strategy for their Brand, Brand Bewitchery takes the reader by the hand through the proven power of the 10-step Story Cycle System? created by Park Howell. Each chapter reveals another element of your brand story loaded with explanatory case studies, client anecdotes and exercises to create your brand story with every turn of the page. By following the Story Cycle System? businesses have grown by as much as 600% and it can do the same for you. Story on!

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