Strategic Management in Emerging Markets: Aligning Business and Corporate Strategy

Strategic Management in Emerging Markets: Aligning Business and Corporate Strategy
ISBN-10
1787433552
ISBN-13
9781787433557
Category
Business & Economics
Pages
504
Language
English
Published
2018-12-10
Publisher
Emerald Group Publishing
Authors
Krassimir Todorov, Yusaf H. Akbar

Description

This textbook focuses on strategic management in emerging market contexts. It delineates the border between business level strategy and corporate strategy to better align business level and corporate level strategy.

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