Digital PR

Digital PR
ISBN-10
1787566226
ISBN-13
9781787566224
Category
Business & Economics
Pages
187
Language
English
Published
2018-11-13
Publisher
Emerald Group Publishing
Author
Danny Whatmough

Description

The digital revolution has caused a seismic shift in the PR industry. It’s altered every corner of the industry, bringing challenges and opportunities in equal measure. This book describes where we’ve been, where we are and where we’re going. It’s a manual for practitioners looking for guidance and ideas on how best to navigate this changing space.

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