The Battle To Do Good: Inside McDonald’s Sustainability Journey

The Battle To Do Good: Inside McDonald’s Sustainability Journey
ISBN-10
1787568172
ISBN-13
9781787568174
Category
Business & Economics
Pages
280
Language
English
Published
2019-01-19
Publisher
Emerald Group Publishing
Author
Bob Langert

Description

In The Battle to Do Good, former McDonald’s Executive Bob Langert takes readers on a behind-the-scenes tour of the restaurant giant’s decades-long battle to do good, tackling tricky societal issues all while feeding 70 million people a day while attending to the bottom line.

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