International Business Negotiations: Theory and Practice

International Business Negotiations: Theory and Practice
ISBN-10
1788978382
ISBN-13
9781788978385
Category
Business & Economics
Pages
304
Language
English
Published
2020-10-30
Publisher
Edward Elgar Publishing
Authors
Hussain G. Rammal, Pervez N. Ghauri, Ursula F. Ott

Description

This insightful new textbook provides comprehensive coverage of the theories and practices key to negotiating business deals in the twenty-first century. Employing a holistic framework, it offers an understanding of the factors that influence the negotiation process, the challenges associated with negotiating across borders and the strategies used by negotiators.

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