Handbook on Digital Corporate Communication
- ISBN-10
- 1802201963
- ISBN-13
- 9781802201963
- Category
- Business & Economics
- Pages
- 483
- Language
- English
- Published
- 2023-05-09
- Publisher
- Edward Elgar Publishing
- Authors
- Vilma Luoma-aho, Mark Badham
Description
This comprehensive Handbook offers an extensive overview of current knowledge of corporate communication from a digital perspective. It provides a state-of-the-art view of the ubiquitous impact, both positive and negative, of digital technologies and digitalisation processes on corporate communication.
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