We are witnessing a dynamic reshaping of the European 'mediascape'. This has been underway for more than a decade since the fall of the Berlin wall in 1989, the growing impact of globalisation, and the birth of new technologies and new media, or the convergence between old and new media. A new and more intense 'mediatisation' of society and everyday life is emerging. This is happening alongside the rapid reconstruction of the cultural and economic landscape of Europe itself. In this transformation the communicative and ideological dimensions, the digitalisation of technology, and changes in culture - 'the imaginary', the discursive universe of politics and communication, are all crucial areas for research. The cultural industries, (film, television, books, magazines, entertainment and music), but also the world of news, actuality, 'infotainment' and the internet, are key areas for the study of what we may begin to understand as a changing European culture in all its complexity and with all its differences and conflicts. The media and the cultural industries are among the fastest growing sectors in the global economy.
This new edition introduces more problem-solving strategies and new conceptual and challenge problems. Also, each Chapter Review has been enhanced with Learning Goals to reinforce the mastery of concepts for students.
This laboratory manual contains 42 experiments for the standard sequence of topics in general, organic, and biological chemistry.
The book guides students through basic chemistry problem solving with engaging visuals and a focus on developing the math skills necessary to be successful in the course.
The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either ...
Basic Chemistry
Basic Chemistry, Books a la Carte Edition
Essential Laboratory Manual for General, Organic and Biological Chemistry
The main objective in writing this text is to make the study of chemistry an engaging and a positive experience for students by relating the structure and behaviour of matter to real life.
The eText pages look exactly like the printed text, and include powerful interactive and customization functions. This is the product access code card for MasteringChemistry with Pearson eText and does not include the actual bound book.
Health, Environmental, and Green Chemistry Notes throughout the text relate chemistry chapters to real-life topics in health, the environment, and medicine that are interesting and motivating to students.