Service Encounters in Tourism, Events and Hospitality: Staff Perspectives

Service Encounters in Tourism, Events and Hospitality: Staff Perspectives
ISBN-10
1845417291
ISBN-13
9781845417291
Category
Business & Economics
Pages
292
Language
English
Published
2020-01-30
Publisher
Channel View Publications
Author
Miriam Firth

Description

This book offers insights into the demands made on staff in service encounters in tourism, events and hospitality roles. Using data from research completed in these industries, it hinges upon storied incidents offered by workers about which the reader can reflect and apply theoretical knowledge. A key feature of this volume is that it focuses on staff perspectives and perceptions of service encounters and delivery rather than on customer or management perspectives. This will provide students, lecturers, management and customers with fresh and clear understandings of the demands made on staff, but also the perspectives from which the demands are seen. The chapters clarify to students how to apply academic knowledge within customer service contexts and include learning objectives, questions and summaries.

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