United Colors: The Benetton Campaigns
- ISBN-10
- 1902686225
- ISBN-13
- 9781902686226
- Pages
- 159
- Language
- English
- Published
- 2002
- Publisher
- Scriptum Editions
- Author
- Lorella Pagnucco Salvemini
Description
The Benetton campaigns by Oliviero Toscani have been one of the most important and controversial phenomena in worldwide advertising. This text explores the history of the campaigns from 1984 to 2000.
