Management des organisations - 4e ed.: Théories, concepts, performances
- ISBN-10
- 2100756400
- ISBN-13
- 9782100756407
- Category
- Business & Economics
- Pages
- 320
- Language
- French
- Published
- 2016-09-21
- Publisher
- Dunod
- Author
- Jean-Michel Plane
Description
Cet ouvrage présente le management des hommes et des structures dans les entreprises aujourd'hui. L'approche est transversale car commune aux domaines du marketing, de la stratégie, de la gestion de production. Chaque chapitre est complété de plusieurs cas d'application. Cette 4e édition mise à jour propose de nouveaux développements et met un accent tout particulier sur la théorie du leadership et la théorie néo-institutionnelle.
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