Digital Transformation Now!: Guiding the Successful Digitalization of Your Business Model
- ISBN-10
- 331972844X
- ISBN-13
- 9783319728445
- Category
- Business & Economics
- Pages
- 70
- Language
- English
- Published
- 2018-01-12
- Publisher
- Springer
- Authors
- Christopher A. Williams, Daniel R. A. Schallmo
Description
Is digitalization a value-added approach? Global leaders believe so, and this book reveals how to digitally transform your business model and compete in today’s economy. It presents a roadmap consisting of five phases; Digital Reality, Digital Ambition, Digital Potential, Digital Fit, and Digital Implementation, each with step-by-step instructions as well as innovative activities and tools. This is a timely book offering professionals a concise, tried-and-trusted guide to the digital transformation of business models.
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