假新聞下的媒體認知理論與新聞媒體識讀研究

假新聞下的媒體認知理論與新聞媒體識讀研究
ISBN-10
626712813X
ISBN-13
9786267128138
Category
Social Science / Media Studies
Pages
142
Language
Chinese
Published
2022-07-01
Publisher
獨立作家-新銳文創
Author
黃兆璽

Description

本書探討全球假新聞衝擊下「新聞媒體識讀」的推動,架構上依序探討假新聞的定義、世界面對的假新聞衝擊與相應的政策、台灣媒體環境概述、新聞媒體識讀定義、各國透過教育推動媒體識讀現況,並附上由作者黃兆璽、社團法人臺灣新媒體科技與教育協會,以及前國立臺灣師範大學校長、現任東海大學校長張國恩講座教授共同由美國學者W. JAMES POTTER的「媒體認知理論」發展出的「新聞媒體識讀量表」(News Media Literacy Scale),可用以評估閱聽者個人的思考習慣、對新聞媒體的理解,以及接收新聞時的處理方式等,並能教導學習正確的新聞閱讀。

作者黃兆璽認為,新聞媒體識讀面臨的實際問題必須透過研究與應用之結果來解決,一套適應本國國情與民眾媒體使用習慣之新聞媒體識讀量表,可供調查、分析,進而掌握國人新聞媒體識讀能力,並提供媒體素養教育決策方針參考,作為未來推動媒體識讀教材之藍圖。

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