影响历史的商业七巨头
- ISBN-10
- 7111113586
- ISBN-13
- 9787111113584
- Category
- Big business
- Pages
- 310
- Language
- Chinese
- Published
- 2003
- Author
- 理查德。S.·泰德罗
Description
本书分为三个部分,第一部分介绍了卡内基、伊士曼和福特,描写了美国从一个发展中国家转变为世界巨人的过程。第二部分介绍了沃森和露华逊,描写了20世纪中叶的一个工业企业以及一个消费领域的企业。第三部分介绍了沃尔顿和诺伊斯,展示了零售业和半导体电子行业不同的管理风格。
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