国际市场营销学
- ISBN-10
- 7115325030
- ISBN-13
- 9787115325037
- Series
- 国际市场营销学
- Category
- Education, Higher
- Pages
- 276
- Language
- Chinese
- Published
- 2013-09-01
- Publisher
- BEIJING BOOK CO. INC.
- Authors
- 顾春梅, 李颖灏主编
Description
本书共分为六个部分：第一部分是国际市场营销概述；
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