大学生就业与创新创业教程（慕课版 双色版）

Description

本书结合国家政策与发展战略，通过系统的知识和丰富的案例，介绍了大学生的就业制度与政策、职业生涯规划、就业准备、笔试及面试礼仪、就业权益维护等知识；同时对大学生的创业动机和创业理念的激发、大学生创业的基础方法、创意与创新创业、创业机会的发现与选择、创业模式的选择、创业团队的组建、创业计划书的撰写、创业资源的整合、企业的设立与管理、创业的风险防范等进行了阐述；最后通过大量的案例综合分析创业成功的经验与失败的教训，为大学生提供可以参考的模板和解决问题的方案。

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