广告何时有效/国际广告商务译丛/When ads work: New proof that advertising triggers sales
- ISBN-10
- 7204044045
- ISBN-13
- 9787204044047
- Pages
- 351
- Language
- Chinese
- Published
- 1998
- Authors
- 哈尔贝格, Hallberg
Description
由Jossey-Bass Inc.,publishers 安排 Big apple Tuttle-Mori agency,Inc.授权出版
