服务营销精要/概念、战略与案例/Services marketing: 概念、战略与案例
- ISBN-10
- 7301132050
- ISBN-13
- 9787301132050
- Category
- Service industries
- Pages
- 586
- Language
- English
- Published
- 2006
- Authors
- K. Douglas Hoffman, John E. G. Bateson
Description
金融学精选教材
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