文化产业项目策划与管理
- ISBN-10
- 730122057X
- ISBN-13
- 9787301220573
- Category
- Cultural industries
- Pages
- 372
- Language
- Chinese
- Published
- 2013
- Author
- 张立波
Description
本书系统而深入地研究讨论了文化产业项目策划的基本要素,基本原理,主要流程以及实践方法,同时对于文化产业项目的可行性研究与评估,文化产业项目策划方案撰写 ...
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