商务英语课程体系研究

ISBN-10: 7313152094
ISBN-13: 9787313152091
Category: Language Arts & Disciplines / Linguistics / General
Pages: 187
Language: Chinese
Published: 2016-01-01
Publisher: 上海交通大学出版社有限公司
Authors: 邓静子, 朱文忠

Description

鄧靜子、朱文忠、翁鳳祥*的《商務英語課程體系研究》是“當代商務英語學科建設系列”之一，采用理論演繹法，歸納并提煉出一個新的商務英語理論框架，并采用問卷調查實證研究法，定性和定量研究、論述和總結適合各個層次商務英語專業課程體系設置的基本思路和基本原則。同時，本書還采用對比研究法，對全國不同地區院校商務專業課程體系設置結構和設計理念進行橫向對比分析，并根據培養目標和辦學特色進行差異化研究。本書可為商務英語專業研究生及相關學者提供借鑒參考。

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