说话的力量: 有效说服他人的策略和技巧
- ISBN-10
- 7508666542
- ISBN-13
- 9787508666549
- Category
- Communication in politics
- Pages
- 409
- Language
- Chinese
- Published
- 2017
- Author
- 弗兰克·伦茨
Description
全书分为十三章,主要内容包括:有效语言的十大原则,防止信息错误,旧词新义,"有效话语"的创作过程,以身作则,我们铭记的语言,企业案例研究,政治案例研究等.
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