新媒体与社会(第二十五辑)

新媒体与社会(第二十五辑)
ISBN-10
7520163547
ISBN-13
9787520163545
Category
Language Arts & Disciplines / Journalism
Pages
383
Language
Chinese
Published
2020-06-01
Publisher
社会科学文献出版社
Authors
陈虹, 谢耘耕

Description

《新媒体与社会》辑刊是国内第一本以新媒体与社会为基本研究范畴的学术辑刊, 是上海交通大学舆情研究实验室面向全国推出的新媒体与社会方面的学术展示、交流平台。本辑是第25辑。 本辑“专题策划”聚焦人工智能时代新闻传播领域的变革和创新,分别考察了智能媒体的社会风险及其治理、法律调控、海外传播及舆论战、伦理失范、品牌传播等问题。“学术沙龙”重点关注媒体融合中的变革和挑战,主要研究了媒体融合话语建构的进路、县级融媒体中心的建设、传统文化短视频的传播、全媒体出版视阈下出版文本的建构与衍生问题。案例分析”以全国首座全面强制推行垃圾分类的城市上海为例,分析媒体在城市精细化管理中的话语传播策略,提出媒体在城市精细化管理中扮演着政策传播者、城市动员者、信息沟通者的角色,继续提高和深化传统媒体在城市精细化管理中的水平具有一定的可行性。他山之石”栏目以美国为例,研究了其地方政务新媒体在危机传播中的应用,及广播电视网的发展策略问题,寄望于为我国政务媒体发展和未来媒体革新提供镜鉴。

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