创意-策划-操作——大型综艺活动IPO
- ISBN-10
- 756413318X
- ISBN-13
- 9787564133184
- Category
- Social Science
- Pages
- 256
- Language
- Chinese
- Published
- 2012-03-01
- Publisher
- BEIJING BOOK CO. INC.
- Author
- 曹琳
Description
本书详述了大型综艺活动中的创意、策划与操作过程。内容包括：综艺活动的前世今生、感悟创意、叩问策划、剖析结构等。
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