市场营销教学改革与创新研究
- ISBN-10
- 7564763841
- ISBN-13
- 9787564763848
- Category
- Education, Higher
- Pages
- 221
- Language
- Chinese
- Published
- 2018-06-01
- Publisher
- BEIJING BOOK CO. INC.
- Author
- 王瑾
Description
本书首先回顾了市场营销学的发展历程和相关理论概述，
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