The modern approach of this text recognizes that econometrics has moved from a specialized mathematical description of economics to an applied interpretation based on empirical research techniques. It bridges the...
... Rejuvenating the Mature Business (2nd edn), London, International Thomson Business Press. This is a very clear account of how a mature firm can take action to turn around its dwindling fortunes. The authors take a resources and ...
This text emphasizes the conceptual foundations of microeconomics and provides concrete examples of their application while keeping mathematics to a minimum (chapter appendices cover calculus methods).
The most modern and authoritative text--now with online homework
The most modern and authoritative text--now with online homework
William F. Samuelson, Stephen G. Marks, Jay L. Zagorsky. 304 Game Theory and Competitive Strategy TABLE 10.4 The Battle ... If Staples enters, Office Depot's best response is to stay out. Thus, entry by Staples alone is an equilibrium.
Management: a Modern Approach
The first portion of the text covers the familiar economic theory of markets when transactions are standardized while the second half focuses on contracts, risk and asymmetric information, and organizational design.
Designed for both undergraduates and MBA students taking their first course in business economics, this text focuses on introducing students to economics as a framework for understanding business.
Modern Managerial Economics