Business Policy and Strategic Management
- ISBN-10
- 8190777076
- ISBN-13
- 9788190777070
- Series
- BUSINESS POLICY AND STRATEGIC MANAGEMENT
- Category
- Business & Economics
- Pages
- 288
- Language
- English
- Published
- 2009-12-01
- Publisher
- I. K. International Pvt Ltd
- Author
- G. V. Satya Sekhar
Description
The knowledge of business policy and techniques of strategic management is the need of the hour to prospective business managers. The present competitive environment has brought several drastic changes in policy making and strategic management. Hence, there is necessity of theoretical understanding about the business policy as well as strategic management. Most of the organizations have started adopting strategic management system. This book focuses on conceptual approach to the subject as well as some select case studies, which make a foundation to the knowledge of strategic management.
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Other editions
-
- 2007-01-01
- 368 pages
- Ebook
- PHI Learning Pvt. Ltd.
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