Cross-cultural Business Behavior: Negotiating, Selling, Sourcing and Managing Across Cultures
- ISBN-10
- 9147077220
- ISBN-13
- 9789147077229
- Series
- Cross-cultural Business Behavior
- Category
- Business etiquette
- Pages
- 351
- Language
- English
- Published
- 2005
- Author
- Richard R. Gesteland
Description
Provides practical guidance for negotiating with customers and suppliers around the world. This fourth edition includes cases, additional negotiator profiles and comparisons of Nordic business cultures as well as advice for adapting sales presentations to the culture of the customer.
Get the book
Other editions
-
- 2006
- 351 pages
- Paperback
- -
-
- 2012
- 404 pages
- Paperback
- Copenhagen Business School Press DK
-
- 2005
- 351 pages
- Paperback
- Copenhagen Business School Press
-
- 1999-01
- 282 pages
- Paperback
- Munksgaard International Pub Limited
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