Global Marketing Research
- ISBN-10
- 9351507505
- ISBN-13
- 9789351507505
- Category
- Business & Economics
- Pages
- 560
- Language
- English
- Published
- 2015-10-13
- Publisher
- Sage Publications Pvt. Limited
- Author
- V. Kumar
Description
Provides global/international view of marketing and marketing research; how to conduct research
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