Audiovisual Tourism Promotion: A Critical Overview

Audiovisual Tourism Promotion: A Critical Overview
ISBN-10
9811664102
ISBN-13
9789811664106
Category
Social Science
Pages
270
Language
English
Published
2022-01-03
Publisher
Springer Nature
Authors
Alfio Leotta, Diego Bonelli

Description

This book deploys the concept of ‘audiovisual tourism promotion’ to account for the promotional functions performed by a vast array of diverse media texts including tourism films, feature films, digital videos conceived for online circulation, video games and TV commercials. From this point of view, this volume fills a major gap in the literature by providing the first comprehensive critical overview of audiovisual tourism promotion as a distinct media field. In this book, the study of audiovisual tourism promotion is characterised by an interdisciplinary approach which combines film studies, media studies, human geography, sociology, tourism studies, history, postcolonial and gender studies. This book will appeal to a wide range of students and scholars from different disciplines.

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