This book provides a comprehensive and integrated approach to management strategy that is based on economics. A basic introductory strategy text that integrates economic analysis with management strategy, it takes into account global competition and high-tech (Internet) developments, and recognizes that companies today can no longer expect to sustain competitive advantage but must rely on innovation (of products, processes, and transactions). Although many of the principles are illustrated with numerical examples, the text does not require a background course in economics or mathematics, and does not contain technical graphs or equations. Thus, the book is suitable for undergraduate managerial economics and strategy courses, as well as for introductory MBA courses in business strategy and as a companion to case studies. The Power Point Slides for each of the chapters is available upon request for all instructors who adopt this book as a course text. Please send your request to [email protected].
With expert contributors from a range of disciplines including strategic management, economic development, economic geography, and planning, this book assesses the contribution Michael Porter has made to these respective disciplines.
In Competitive Strategy, Benoît Chevalier-Roignant and Lenos Trigeorgis describe an emerging paradigm that can quantify and balance commitment and flexibility, “option games,” by which the decision-making approaches of real options and ...
Who needs this book? Any firm that wants to revitalize traditional business models, offer a richer customer experience, and expand its competitive arena into new digital ecosystems.
This is the most comprehensive collection to date on all aspects of strategy.
A fifth section contains assessments of this work by thought leaders in the fields of economics, competitive strategy, organizational behavior, and strategic management. The implications for those who study firms are considerable.
Aimed at MBA students taking courses in international strategy, consultants and practising managers with responsibility for strategic development, this 2007 book offers a comprehensive strategic framework for gaining competitive advantage ...
As a realistic and integrated approach to media industry studies, this volume has much to offer researchers, scholars, and graduate students in media economics and management, and will be an important reference for industry practitioners.
Literature Review from the year 2018 in the subject Economics - International Economic Relations, grade: 4.0, Harris University (Harrisburg University of Science & Technology), language: English, abstract: The book "Competitive strategy: ...
Technology is the prime mover of globalization and globalization is a major mover of competition. This book is set out to examine the effect global competition has on the process of strategic management.
The four elements of the statement include knowledge narrative, management challenges, initiative, and indicators. The guidelines proceed with providing some practical guidelines on the preparation of intellectual capital statements.