105年企業管理(含概要)名師攻略

ISBN-10: 9863746231
ISBN-13: 9789863746232
Category: Education / General
Pages: 544
Language: Chinese
Published: 2016-06-15
Publisher: 千華數位文化
Authors: 千華數位文化, 陳金城, [郵政招考]

Description

千華數位文化出版

書號：2A861051

實體書籍購買連結：http://goo.gl/qyJ8a9

各類考試介紹連結：http://goo.gl/Q3edo7

◎匯集各類題型，重點條列易學易懂！

◎最IN名詞解釋，企管新知瞭若指掌！

◎歷年試題大觀，增強實力一鳴驚人！

「企業管理」一科對於參加各種考試的考生而言，始終有「見樹不見林」無從準備、令人頭痛的感覺。又因考試題目越來越靈活。故想要在本科獲取高分，著實不容易。近幾年來，頻頻出現一些新的企管名詞，更因時勢演變的關係，這類名詞已有新的詮釋，市售考試用書卻未加以訂正，而考生大多數非本科系畢業生，當然有所不知，也往往因此而造成考試成績不理想，卻渾然不知。

本書汰除大部分不會再考的「老掉牙」題目外，並依內容性質，分別在各章節中放入各種深淺不同程度的題目，更加入其他當代企業管理新知的Ｑ＆Ａ，例如「雲端策略」、「ECFA」、「綠色能源」、「公司治理」、「IMD國家競爭力」、「長尾效應」等等新概念之題目，期能使考生獲得最新、最完整的企管概念，應付變化多端的新式考題。

本書依此方向精心編纂，統合企業管理一科的最重點，蒐集各類型考題分類分章整理，並提供詳實解析，各章後更附解釋名詞精選，提供讀者最新、最完整企業管理必考焦點。本書將完整全面的理論、豐富的實務經驗、考前必讀最新議題與各類題型模擬實作一舉囊括，是高分必備的一本參考書籍。

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