An Introductory Guide to Digital Marketing
- ISBN-10
- ISBN-13
- 9798577900595
- Category
- Computers
- Pages
- 25
- Language
- English
- Published
- 2019-12-20
- Publisher
- IndraStra Global
- Author
- Simplilearn
Description
Digital marketing sits at the intersection of marketing and technology - encompassing any type of marketing effort requiring an electronic device or the internet. And, there are over 7 billion electronic devices connected to the internet now, making digital marketing more business-critical every day. As technology advances rapidly over the past two decades, digital media has become so widespread that anybody can access information anytime, from anywhere. This gives marketers more ways to promote products and services through blogs, websites, and social media channels. Through various tools now available, marketers can also see what is trending, what is the unique selling point (USP) of a product, and why and when people search for a product or service for better targeting.
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