Books from Pearson UK

  • Business Express: Be Entrepreneurial: How to be innovative, creative and take successful risks
    By Douglas Miller

    If you need to be in the know in no time at all, Business Express will get you from beginner to brilliant in the blink of an eye.

  • Consumer Behaviour: A European Perspective
    By Michael R. Solomon, Søren Askegaard, Margaret K. Hogg

    Marketing and Semiotics: New Directions in the Study of Signs for Sale (Berlin: Mouton de Guyter, 1987): 335–74. 59. Stephen Brown, Pierre McDonagh and Clifford Shultz II, 'Titanic: Consuming the myths and meanings of an ambiguous ...

  • How to coach with NLP
    By Robbie Steinhouse

    on overseriousness GeneralTheory of Love (Lewis, Amini and Lannon) Gilligan, Stephen, 2 nd archetypes on coaching Courageto Love Field Mind Hero's Journey goals defining and meeting ecology (fit with lifestyle), ...

  • Business Express: Making effective decisions: A rigorous process for making choices that work
    By Robbie Steinhouse

    NeuroLinguistic Programming (NLP) trainer Stephen Gilligan tells the story of a famous fencer who was once asked the secret of fencing. He said that it lay in holding the sword like a bird in one's hand, neither too tight nor too loose.

  • Brand You: Turn Your Unique Talents into a Winning Formula
    By John Purkiss, David Royston-Lee

    ... Frank Lawrenson, Colin Lee, Natalia Leshchenko, Vito Levi D'Ancona, Russell Levinson, Mei Lin, David Lindsay, Bill Lucas, Sarah Lynch, Eric McClean, Teresa McCrone, Guy MacPhersonGrant, Kevin Mannion, Raine Marcus, Dr Naazi Marouf, ...

  • Atiyah: Sale of Goods 14ed
    By John Adams, P. S. Atiyah, Rick Canavan

    So far as f.o.b. contracts are concerned, it was for long thought that, as a result of the decision of the Court of Appeal in H O Brandt & Co v H N Morris, the obligation to obtain an export licence was generally on the buyer.

  • The Financial Times Guide to Social Media Strategy: Boost your business, manage risk and develop your personal brand
    By Martin Thomas

    Most weeks, Damian Corbett, a UK-based PR professional and founder of the Social C-Suite website, interviews one of the executives on his Twitter list of almost a thousand c-suite level executives who have an active social media ...

  • York Notes Companions: Victorian Literature
    By Beth Palmer

    John Sutherland's Victorian Novelists and their Publishers (1976) and Elizabeth Eisenstein's The Printing Press as an Agent for Change (1979) were important texts in this phase of book history. This interest in production modulated to ...

  • A Streetcar Named Desire
    By Steve Eddy, Hana Sambrook

    The DuBois family background The DuBois family of Belle Reve was one of the old-established 'plantation' families whose members made their fortunes from using slave labour to farm crops like cotton. Many such families foundered after ...

  • Titanic!
    By Paul Shipton

    While the crew began to fill the lifeboats, radio operators Jack Phillips and Harold Bride began to send messages for help. Their message was CQD— “Come quick, danger.” At first Phillips and Bride weren't worried.

  • What’s Your Competitive Advantage?
    By Cliff Bowman, Paul G. Raspin

    persist through the exercise of formal power, or where additional resources are deployed to support it, or where there is 'slack' in the system that can allow these practices to persist.

  • Brilliant Tactics to Pass Aptitude Tests: Psychometric, numeracy, verbal reasoning and many more
    By Susan Hodgson

    This book will include comments from employers who use the tests, psychologists who design them, and applicants who have faced them. This book provides reassurance and plenty of genuine work-through examples.

  • Recommended: How to sell through networking and referrals
    By Andy Lopata

    Fresh Future Ltd. Vanessa Hall (2009), The Truth about Trust in Business. Emerald Book Co. Carol Harris (2000), Networking for Success. Oak Tree Press. Barrie Hopson and Katie Ledger (2009), And What Do You Do?

  • Corporate Finance and Investment: Decisions and Strategies
    By Bill Neale, Saeed Akbar, Richard Pike

    Ang, J., T. Arnold, C. M. Conover and C. Lancaster (2010) 'Maintaining a flexible payout policy in a mature industry: The Case of Crown Cork and Seal in the Connelly Era', Journal of Applied Corporate Finance, Vol. 22, pp. 30–44.

  • Key MBA Models: The 60+ Models Every Manager and Business Student Needs to Know
    By Ken Mark, Julian Birkinshaw

    Further reading Peters, T. and Waterman, R. (1982) In Search of Excellence. New York: Harper & Row. Waterman, R.H., Peters, T.J. and Phillips, J.R. (1980) 'Structure is not organization', Business Horizons, 23(3): 14–26.

  • Corporate Financial Management
    By Glen Arnold, Deborah S. Lewis

    Knauer, A., Lahmann, A., Pflücke, M. and Schwetzler, B. (2014) 'How much do private equity funds benefit from debt-related tax shields?' Journal of Applied Corporate Finance, 26(1), Winter, pp. 85–93.

  • Practical Skills in Forensic Science
    By David Holmes, John R. Dean, Robert H. Reed

    Alan Langford, John R. Dean, Robert H. Reed, David Holmes, Jonathan D. B. Weyers, Allan M. Jones. flame absorption technique. ... Bios, Oxford Harris, D.C. (2010) Quantitative Chemical Analysis, 8th edn. Freeman, New York.

  • Logistics Management and Strategy
    By Alan Harrison, Heather Skipworth, Remko I. van Hoek

    ... this can promote the optimisation of the function rather than of the supply network as a whole. As a general rule, effective cross-supply chain measures should have the following characteristics (Derocher and Kilpatrick, 2000): ...

  • Frank Wood's Business Accounting
    By Frank Wood, Alan Sangster

    ... Bal b/d 2,500 Returns inwards Purchases 21.5 J. Vaughan 60 31.5 Balcid 60 9.5 Bank 2[][] {I} 50 11.5 M. Ball 700 31.5 Bal cod * 1.6 Balbid His] 900 900 1.6 Balb/d 900 - Bank N. Chadwick 1.5 Capital 800 5.5 Machinery 2,500 15.5 Sales ...

  • International Business
    By Alan M. Rugman, Simon Collinson, Rajneesh Narula

    Simon Collinson, Rajneesh Narula, Amir Qamar, Alan M. Rugman. 7 Ibid., 1990, p. 11. 8 United Nations, World Investment Report (New York: United Nations, 2000); and see also Nestlé, Annual Reports, 2006–18. 9 Alan M. Rugman and Joseph R.