"This classic text surveys a number of different theoretical approaches to the related phenomena of attitude and belief change. These theories are grouped into seven major approaches, each presented an"
Dermer, M., Cohen, S. J., Jacobsen, E., & Anderson, E. A. Evaluative judgments of aspects of life as a function of vicarious exposure to hedonic extremes. Journal of Personality and Social Psychology, 1979, 37, 247-260.
Rosenberg , M. J. , 33 , 128 , 144 , 146 , 195 , 196 , 211 , 219 , 220 Rosenfield , D. , 169 Rosenthal , R. , 33 , 34 ... C. A. , 169 Scott , W. A. , 47 , 144 Sears , D. O. , 107 , 109 , 129 , 149 , 227 , 269 Sechrest , L. , 18 Selltiz ...
The book addresses complex questions such as whether we always behave in accordance with our attitudes and what factors may influence us to change them.
... measuring attitudes. Most methods assume that attitudes are some kind of enduring, relatively invariant cognitive structure that can be measured on a continuum. Four main approaches were outlined: direct observation of behaviour, formal ...