Consumer Behaviour

  • Consumer Behaviour: SAGE Publications
    Consumer Behaviour: SAGE Publications
    By Jim Blythe

    ... accompany this book please visit: www.sagepub.co.uk/blythe For students: For lecturers: 0 Multiple choice questions — To test 0 Instructors' manual ... case studies so you can see them in action. Part One Introduction to consumer behaviour ...

  • Consumer Behaviour: Texts and Cases
    Consumer Behaviour: Texts and Cases
    By Satish Kumar Batra, Satish K. Batra, S.H.H. Kazmi

    Some of these cases relate to actual business situations while others have been prepared tohighlight certain consumer behaviour concepts applied to specific business situations.This book would be quite useful and will meet the requirements ...

  • Consumer Behaviour: a European Perspective with Cases in Consumer Behavior
    Consumer Behaviour: a European Perspective with Cases in Consumer Behavior
    By Michael Solomon, Søren Askegaard, Gary Bamossy

    This great value multipack contains Bamossy: Consumer Behaviour Euro Edition (027365182x) and McEnally: Cases in Consumer Behaviour Vol 1 (0130665584).

  • Consumer Behaviour: Text & Cases
    Consumer Behaviour: Text & Cases
    By Ramneek Kapoor

    Consumer Behaviour: Text & Cases

  • Consumer Behaviour
    Consumer Behaviour
    By Atul Kr. Sharma

    Each Aspect Covered By His Comprehensive Definition Is Brought Under Intensive Discourse Widening The Scope Of The Book. This Book Will Be Of Immense Important To Those Who Are Interested In Study Of Management And Psychology

  • Consumer Behaviour
    Consumer Behaviour
    By Arun Kumar, C.L. Tyagi

    The Book, Consumer Behaviour, Is Written In Easy Language And Lucid Style.

  • Consumer Behaviour
    Consumer Behaviour
    By Vishwajeet Prasad

    Consumer Behaviour

  • Consumer Behaviour: Advances and Applications in Marketing
    Consumer Behaviour: Advances and Applications in Marketing
    By Robert East

    Emphasizing research on consumer processes and issues that concern markets, this is a higher level text on consumer behaviour. The approach draws heavily on recent research but the origins of consumer behaviour problems are also covered.

  • Consumer Behaviour: A European Perspective
    Consumer Behaviour: A European Perspective
    By Michael R. Solomon

    Super-client introduction to consumer behavior which uses the latest behavioral theories to give a practical discussion of the buying behaviors of consumers in all cultures.

  • Consumer Behaviour: Human Pursuit of Happiness in the World of Goods
    By Jill Avery, Robert V.. Kozinets, Banwari Lal Mittal

    Consumer Behaviour: Human Pursuit of Happiness in the World of Goods

  • Consumer Behaviour: Implications for Marketing Strategy
    Consumer Behaviour: Implications for Marketing Strategy
    By Foula Kopanidis, Simone Pettigrew, Del I. Hawkins

    This is the seventh edition of the successful Australian adaptation of Consumer Behaviour by Quester et al (formerly Neal et al).

  • Consumer Behaviour
    Consumer Behaviour
    By Brajendra Gupta

    Consumer Behaviour