Churchill , Jr , G. ( 1987 ) Market Research – Methodological Foundations . ... Collopy , F. and Armstrong , J. ( 1992 ) ' Expert opinions about extrapolation and the mystery of the overlooked discontinuities ' , International Journal ...
Boland, R. (1985) “Phenomenology: a preferred approach to research on information systems', in E. Mumford, R. Hirschheim, G. Fitzgerald and T. Wood-Harper (eds), Research Methods in Information Systems, Elsevier Science Publishing ...
This volume brings the theory and techniques of research methods to life and covers all of the areas of research, from a review of secondary data or literature, or writing a research proposal, to completing an entire research project.
Doing Research in Business and Management brings the theory and techniques of research methods to life and covers all of the areas of research, from a review of secondary data...
Doing Research in Business and Management