Essentials of Consumer Behavior

  • Essentials of Consumer Behavior: Concepts and Applications
    Essentials of Consumer Behavior: Concepts and Applications
    By Carl E. Block, Kenneth J. Roering

    “ Drugstores See a Boon in Eyeglasses , ” Business Week , No. 2521 ( February 13 , 1978 ) , p . 116 . 2. “ Rings on Her Finger , China on Her Table , ” Forbes , Vol . 121 , No. 4 ( February 20 , 1978 ) , p . 76 . 3.

  • Essentials of Consumer Behavior
    Essentials of Consumer Behavior
    By Debra L. Stephens

    The book is supported by a rich companion website offering links to videos and podcasts, surveys, quizzes, further readings, and more.

  • Essentials of consumer behavior
    By Samuel M. Salvador, Ellinor C. Fua- Geronimo, Helen S. Molano

    Essentials of consumer behavior

  • Essentials of Consumer Behavior
    Essentials of Consumer Behavior
    By Debra L. Stephens

    The book is supported by a rich companion website offering links to videos and podcasts, surveys, quizzes, further readings, and more.

  • Essentials of Consumer Behavior: An Applied Approach
    Essentials of Consumer Behavior: An Applied Approach
    By Debra L. Stephens

    The new edition of this concise guide to the discipline offers comprehensive coverage of issues including: Technology now integrated into all chapters Consumer vulnerability, expanded beyond young consumers and persons with disabilities to ...