Global Marketing Strategy

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  Global Marketing Strategy: An Executive Digest

  By Bodo B. Schlegelmilch

  This book has been written for experienced managers and students in postgraduate programs, such as MBA or specialized Masters programs.

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  Global Marketing Strategy

  By C. Samuel Craig, Susan P. Douglas

  Intended for those taking an advanced course in international marketing, this book deals with issues facing today's global marketing managers.

• 

  Global Marketing Strategy: An Executive Digest

  By Bodo B. Schlegelmilch

  This book has been written for experienced managers and students in postgraduate programs, such as MBA or specialized masters programs.

• 

  Global Marketing Strategy: An Executive Digest

  By Bodo B. Schlegelmilch

  This book has been written for experienced managers and students in postgraduate programs, such as MBA or specialized master’s programs.

• 

  Global Marketing Strategy

  By C. Samuel Craig, Susan P. Douglas

  Global Marketing Strategy

• 

  Global Marketing Strategy

  By Harold Chee, Rod Harris

  Designed for courses in international and global marketing at undergraduate and postgraduate diploma level, this text offers an overview of the theory and implementation of global marketing strategies.

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  Global Marketing Strategy

  By H. Chee

  Global Marketing Strategy

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  Global Marketing Strategy: An Evolutionary Perspective

  By Susan P. Douglas

  Global Marketing Strategy: An Evolutionary Perspective