This is the first book to tell the full, inside story of the inspiring rise, tragic mistakes, devastating fall, determined recovery, and ongoing renewal of one of the most iconic mission-driven companies in the world.
This is the first book to tell the full, inside story of the inspiring rise, tragic mistakes, devastating fall, determined recovery, and ongoing renewal of one of the most iconic mission-driven companies in the world.
''Just as Ben & Jerry's is no ordinary business, this is no ordinary business book. It's fast paced; it has compelling, fully realized characters; and the narrative is gripping. I couldn't put the book down.
Explores the up-and-down history of ice cream maker Ben & Jerry's, a company committed to making great ice cream, supporting progressive causes, and spreading its wealth to employees and stakeholders.
DESSERTS. Artisanal ice cream has seen a huge spike in popularity, with customers ditching well-known brands for local, small batch creations that have taken ice cream to a whole new level.